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Sunday, December 7, 2008

The Digital Age

Digital media is easily accessible now more than ever. "Two-thirds of all Americans now have access to the Web, making it a fertile channel for reaching a broad cross section of consumers." (Kotler, p.109) Therefore, this cook book is now available for download! "Participants can log in from anywhere - all they need is a laptop and a Web connection." (Kotler, p.110) 

Do your part to "save the world" by downloading the audio version of this cook book and reducing the amount of toxins and pollution ruining our precious earth.

Citations:

Marketing An Introduction, Ninth Edition - Armstrong & Kotler

Copyright 2009, 2007, 2005, 2003, 2000 by Pearson Education, Inc., Upper Saddle River, New Jersey 07458

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